inoculation theory in politics


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Political Psychology, Vol. The intervention draws on the theory of psychological inoculation: … The study hypothesized that political campaign messages can be designed to inoculate supporters of candidates against the subsequent attack messages of … Inoculation theory has been called “the grandparent theory of resistance to attitude change,” 1 but as a colleague and I have argued, “This ‘grandparent theory’ remains spry, and a dormant retirement is not on its horizon.” 2 Inoculation scholarship is witnessing a dynamic resurgence in quantity and quality not seen since William McGuire launched it in 1961. Emerging during the Second World War, inoculation theory concentrated on political persuasion and propaganda campaigns. At the core of inoculation theory (McGuire, 1961a,b) is a biological metaphor.

Inoculation theory takes the concept of vaccination, where we are exposed to a weak form of a virus in order to build immunity to the real virus, and applies it to knowledge. inoculation theory (see sub-section 2.2.4) would expect that the democratic inoculation would work and strengthen its democratic persistence, but it did not.

Importantly, inoculation theory was developed well before the rise of the internet and traditionally, research has focused on protecting “cultural … Japan Airlines Co. (JAL) has introduced a digital version of COVID-19 vaccine passports to confirm passengers’ vaccination status instead of on a paper document, the first Japanese airline to do so. “The effects of initial belief level on inoculation theory and its McGuire (1964) suggested that attitudes could be inoculated against persuasive attacks in much the same way that one's immune system can be inoculated against viral attacks. This course revisits a classic theory of resistance to influence: inoculation. Interpersonal Deception Theory. Inoculation theory works like a metaphorical vaccination, implying that message recipients become “immune” to opposing messages trying to change their attitudes or beliefs about something. The results of this investigation extend the scope of inoculation theory to new domain, and at the same time, suggest a new strategic approach for candidates in political campaigns. These studies indicate that pre-existing attitudes influence how people respond to new information (or misinformation). inoculation messages can help promote resistance to counterattitudinal attacks. ... * Politics * Propaganda * Rhetoric * Negotiation * Psychoanalysis * Sales * Sociology * Storytelling * Teaching “Inoculation theory of resistance to influence at maturity” (pages 97-105, 121-129). Despite its proven efficacy, inoculation has not been empirically tested as a strategy for preventing the adoption of beliefs and attitudes consistent with violent extremist ideologies.

The Harvard Kennedy School Misinformation Review 1(8). Instead of offering ways to enhance persuasion, inoculation offers resistance to persuasion. inoculation messages can help promote resistance to counterattitudinal attacks.

Inoculation. Southern Communication Journal. We will trace inoculation's development; reconsider some of its assumptions; explore its application in …

The theory has been applied in a number of contexts (e.g., politics, health, commerce) and across a number of issues (e.g., controversial policy issues, political candidate image) in its 50+ year history; one of the newest contexts for … The theory has been applied in a number of contexts (e.g., politics, health) in its 50+ year history.

1 1 1 1/j. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication … The current study addresses this gap in the literature. “Inoculation theory of resistance to influence at maturity” (pages 97-105, 121-129). His research explores image at two distinct points: before an image attack (inoculation theory) and after an image attack (image repair theory), with special attention to the contexts of health, sport, and political humor. The emergence of the novel coronavirus (SARS-CoV-2) in December of 2019 has quickly led to a global pandemic claiming hundreds of thousands of deaths worldwide already (Roser et al., 2020). (2011, April). 32, No. Moreover, prior inoculation theory That … Insufficient Punishment. Nine US prisoners of war, when given the opportunity, elected to remain with their ca…

The findings from this body of research, however, are somewhat mixed. European Review of Social Psychology: Vol. Research on the effects of inoculation theory on attitudes has been reinvigorated in the past two decades. (Previously Covered. to help citizens navigate credible, biased, and false information. Back when McGuire first created the theory, it was applied to the “cultural truisms” of society.

Yet, the utility of inoculation theory for communication campaigns may ultimately depend upon the effects inoculation messages have on individuals who are initially opposed or neutral regarding the topic. “The effects of initial belief level on inoculation theory and its The study hypothesized that VIE Theory see Expectancy Theory - W - Weak Ties Theory. We will trace inoculation's development; reconsider some of its assumptions; explore its application in contexts of health, politics, and marketing; and discuss ethics of resistance-based message strategies.

The latest 'inoculation theory' by van der Linden and colleagues provides a type of vaccination against fake news or various scenarios of propaganda and conflicting information on … “Joshua Compton, an expert in inoculation theory at Dartmouth College, pointed to a study that gave anti-smoking messages to young children and found that some effects lasted at least 20 months.” “Compton says the idea is similar to one called inoculation theory. Inoculation theory is unique. Dr. Compton is an associate professor of speech at Dartmouth and has written a lot about “inoculation theory,” which began (as a theory) back in the 60s with the work of William McGuire. 1, 2011 doi: 10. • Drawing from inoculation theory, like-minded news polarized attitudes, and watching a combination of like-minded and mainstream news coverage did little to reduce polarization. Research in several domains has shown that attitudinal inoculation effectively promotes resistance to persuasion. The theory predicts that cultural truisms that most people have never heard being questioned, such as It is a good idea to brush your teeth three times a day if possible, should be more vulnerable … Prebunking interventions based on inoculation theory can reduce susceptibility to misinformation across cultures. Not a new reading.) Program pdf *Winner, Top Paper Panel: Applied Communication Division. 5 min read. A Instead of offering ways to enhance persuasion, inoculation offers resistance to persuasion. that, during the latter stages of a political campaign featuring known candidates, issue attack messages exert more persuasive impact than character attack messages. "Two tests of the mechanism of inoculation theory." Inoculation theory is unique. Inoculation Theory. Inoculation theory has seen a big change since its creation in the 1960’s.

Associate Professor of Speech Josh Compton and Daniel Lam '22, Speech Policy Rhetoric special minor, will co-present at this year's Character Assassination and Reputation Politics (CARP) Conference.Held virtually from September 24-26, 2021, CARP will host presenters who approach character assassination and cancel culture from a variety of disciplinary and … 2, pp. 32, No. On January 31, 2014, the U.S. Department of State released its “Final Supplemental Environmental Impact Statement for the Keystone XL Project.” (Previously Covered. In inoculation theory, refutational preemption consists of “specific content that receivers can employ to strengthen attitudes against subsequent change.” Drawing on McGuire & Papageorgis, Pfau, et al. tweet.

Similarly, inoculation theory proposes that people can be “inoculated” against misinformation by being exposed to a refuted version of the message beforehand . Since its creation, the uses of inoculation theory have been expanded the areas of health, political, educational, and commercial messaging. To counter their viral misinformation at a time when COVID-19 … Just as vaccines generate antibodies to resist future viruses, inoculation messages … Annals of the International Communication Association, 29 (1), 97-145. Pryor & Steinfatt (1978). William McGuire set out to conduct research “on ways of inducing resistance to persuasion, under the impression that while much experimental work was being done on factors that increased persuasive effectiveness, little was being done on ways of producing resistance to persuasion”. Inoculation theory is a framework from social psychology that posits that it is possible to pre-emptively confer psychological resistance against (malicious) persuasion attempts (Compton, 2013; McGuire & Papageorgis, 1961). Inoculation theory offers an intuitive solution to this problem by offering the possibility of a …

Countering Misinformation and Fake News Through Inoculation and Prebunking. Anti-vaccination groups are projected to dominate social media in the next decade if left unchallenged. The scientific method used to govern much of popular American thinking. Inoculation theory explains how immunity to counter-attitudinal messages is conferred by preemptively exposing people to weakened doses of challenging information. Pryor & Steinfatt (1978). Benoit (1991).

Moreover, the misinformation was neutralized across the political spectrum. Not a new reading.) Contrary to prediction, however, the study found that inoculation confers more resistance among Democrat party loyalists as opposed to Republican party loyalists. Since its creation, the uses of inoculation theory have been expanded the areas of health, political, educational, and commercial messaging. In a medical inoculation, a virus is weakened to the point where it will not make the person sick, but it will trigger protective responses, like antibodies. We will trace inoculation's development; reconsider some of its assumptions; explore its application in contexts of health, politics, and marketing; and discuss ethics of resistance-based message strategies.

Inoculation theory is unique. However, the primary purpose of this investigation was to apply McGuire's inoculation theory to political campaign communication. The theory of psychological inoculation takes the historic practice of vaccination in medicine into the realm of resistance to persuasion (McGuire, 1964). inoculation theory Quick Reference A theory of resistance to persuasion according to which most ordinary attitudes and beliefs are more or less resistant to change through having been exposed to repeated mild attacks. Incumbent Ginny Gronwoldt defeated Amanda Breck to win the District 5 spot, with 62.29 percent of voters showing support for Gronwoldt. Inoculation theory takes the concept of vaccination, where we are exposed to a weak form of a virus in order to build immunity to the real virus, and applies it to knowledge. Southern Communication Journal. According The findings from this body of research, however, are somewhat mixed. A plethora of experiments have examined inoculation theory in context ranging from politics to health campaigns (for a review, see Compton & Pfau, 2005). Which failure should we emulate? Speech 40: Resistance to Influence: Inoculation Theory-Based Persuasion. Back when McGuire first created the theory, it was applied to the “cultural truisms” of society.

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... Critical race theory and Marxism. A Print. This study finds that the online “fake news” game, Bad News, can confer psychological resistance against common online misinformation strategies (e.g., conspiracy theories, manipulating emotions, political polarization) across different cultures (Sweden, German, Poland, and Greece). Just as medical inoculation boosts immunity to a particular disease by injecting the body with a mild form of it, McGuire’s theory proposed that the …

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